Holly Willoughby always manages to get people talking with her outfit choices for This Morning.
Her looks are either a huge hit with her fans or they don't manage to win over many people.
For Wednesday's show, the presenter wore a black and white patterned midi-dress from Claudie Pierlot Officiel with a pair of black heels from Gina Shoes.
The dress featured long sleeves and a black melt around the waist.
While many people gushed over the chic look, the dress' £305 price tag didn't go down well with some people.
Why not wear high street clothes that we all can afford?
One person commented: "£305 FOR A DRESS. ONLY PEOPLE LIKE YOU CAN AFFORD."
Another wrote: "Why not wear high street clothes that we all can afford?" while a third commented: "The dress is £305! It's so beautiful but sadly I expected @hollywills clothes to be affordable."
Others didn't seem bothered about the hefty price and loved the look.
One person said: "Stunning and elegant as always," while another wrote: "LOVE this print!"
A third added: "Beautiful as always Holly!"
During today's edition of the daytime show, Holly was overcome with emotion as she offered support to a viewer during the phone-in segment.
A man - who went by the name Pete - opened up about the abuse he suffered as a child for the first time.
The victim told Holly and co-star Phillip Schofield that he was "protecting" his sister by letting the person abuse him.
He said: "I was abused as a kid and it went on for a long time and I felt bad about it. I thought I was protecting my sister by letting him do it to me.
"I only realised it was wrong when I had sex education at school and when I stood up to him he raped me and every day since, I have hated myself."
Pete even revealed the horrific ordeal left him wanting to take his own life.
He continued: "I have just wanted it all to end. I [attempted] suicide nine times."
Moved by Pete's story, Holly told him: "The thought of going back, you have to shine a light on that darkness and that is scary and the last thing you want is to feel scared again.
"But if you do it, it will make a difference. What you have done is cope incredibly well."
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