Coronation Street star, Nicola Thorp, has hit out at budget supermarket chain, Lidl, for selling a pair of 'sexist' children's pyjamas in their UK stores.
Nicola, who plays Nicola Rubinstein in the ITV soap, tweeted a pic of the offending pjs earlier today.
The pic shows a pair of blue jamjams for boys with the words, "Be your own superhero" on them, while their pink counterparts say: "Daddy is my superhero."
Nicola's tweet said: "Oh hey @ LidlUK... boys can be their own superhero but girls need their daddy? These pajamas should be put to bed."
And the actress and equality campaigner has had plenty of support online since sharing the photo earlier today.
@rachyheathcote said: "I can't believe these products still get the go ahead and are actually printed and sold."
While @BethTeigr added: "Really? In 2017? Shame on you Lidl."
But not everyone took Nicola's side, with some followers suggesting she needs to calm down a bit.
@CJ88x said: "Here she goes again, first women can’t wear heels now they’re not allowed to be daddy’s girls, what’s next? ‘Why should women wear bras?’."
Oh hey @ LidlUK... boys can be their own superhero but girls need their daddy? These pajamas should be put to bed.
And @MrBlueSky266 added: "They’re just PJ’s, chill out. Not everything is to do with feminism and girl power."
Nicola spoke out last week about sexual harassment in the entertainment industry, following allegations of sexual assault against movie mogul, Havey Weinstein.
In a series of tweets, she called out people who had either harassed or assaulted her during her career.
Each one started with a fiery "[bleep] you" to a male person of power that Nicola alleges took advantage of her when she was younger.
One of the accusations happened when Nicola was just 18, with the star writing: "[Bleep] you to the restaurant manager who trapped 18 y/o me in a toilet and cubicle and wouldn't let me out unless I kissed him."
And another said: "[Bleep] you to the married director who harassed me with messages asking if I had feelings for him and threatened me when I told him I didn't."
The writer and actress then put her feelings down in a longer text note which she also shared with fans via the social networking site.
She wrote: "These experiences of harassment are not limited to those working in the entertainment industry. Women of all professions are subjected to this kind of unacceptable pressure on a daily basis and are pressured, forced or blackmailed into situations that make them feel uncomfortable, violated and defenceless."
Fans were quick to praise the actress for speaking out, with one describing the acts as "despicable" and calling Nicola a "shining light" for speaking out.
Thorp finished her crusade by reminding her followers: "If you think you don't know a woman who has been sexually harassed. You're wrong. #metoo #itstimeforchange"