Celebrity Big Brother kicked off less than a week ago but already a love triangle is brewing as Chad Johnson and Sam Thompson have BOTH admitted having the hots for Amelia Lily.
Former X Factor contestant turned West End star Amelia, 22, has found herself the object of the two men’s affections and it’s left her feeling a tad embarrassed.
While CBB viewers had seen a bit of flirtation between Amelia and Chad already, it came as a surprise when Made In Chelsea star Sam threw his hat in the ring on Saturday night’s episode.
Some of the housemates were playing a game where they had to name who they would kiss in the house and Sam, 25, opted for Amelia.
“I feel like we’ve definitely got the best connection in here,” he later explained.
“But having said that, we are only three days in. There’s an initial attraction, that’s why I said I would kiss Amelia. It’s an attraction, she’s a really cool girl.”
Amelia admitted feeling “so embarrassed” by the remarks but told Sam: “It’s fine, it’s quite flattering. I’m really flattered, actually, you’ve actually got balls, Sam, to say that.”
The question now is just where this leaves Chad?
The US Bachelorette star, 29, has made no secret of the fact that he rather likes Amelia.
And the whole house seems adamant that Amelia fancies him as well, despite her frequent insistence that she really doesn’t.
Amelia admitted to housemate Brandi Glanville, 44, in a quiet chat last night that she was baffled why everyone is so sure she has a crush on Chad and why no one will listen to her saying it isn’t true.
She pondered: “I think it’s all because I said he was a handsome man and he is a very good looking man… I feel like it’s getting me into bother.”
When Chad conveniently entered the room during their conversation, Brandi took the opportunity to tell him that Amelia just isn’t into him.
And just so Chad really got the message, Brandi told Chad the “bother” that Amelia spoke about wasn’t any sort of “sexual bother”, just frustration at her remarks being misinterpreted.
But Chad wasn’t about to give up that easily and later flaunted his muscular prowess by measuring his biceps in front of Amelia and teasing her about her petite stature.
Amelia told him: “You really make me laugh, Chad. I’m gonna come see you in the States, you know. You need to take me out and show me the nightclubs. You need to take me out and show me how it’s done.
He replied: “Oh, I’ll show you how it’s done…”
Clearly feeling confident, Chad retreated to the diary room to report back on the “current state of affairs” with Amelia being good.
When asked just why he’s feeling so positive about Amelia, he replied: “She gets really nervous when I’m talking to her and she shows a lot of emotion. I don’t think she’s just [messing] with me.
“The plan is basically to talk to Amelia without making it seem like I’m really trying to talk to her.
“I don’t wanna go in too hard, you know? I want to give her space, do my own thing and then when I do talk to her, I will just have to be Chad.”
He got his chance to chat with Amelia alone later that night when the booze began to flow and the house got a bit riotous – but unfortunately for him, it perhaps didn’t go as he expected.
Amelia outright told him: “Paul [Danan] has made it out to look like I fancy you – but I don’t.”
Chad quipped in response: “Oh, thank you. You really know how to make a man blush.”
Amelia tried to explain herself by embracing some Love Island lingo, telling Chad that she doesn’t “graft” on men, but Oklahoma-born Chad was utterly confused.
“Are we making up words?” he asked.
But even Amelia’s firm insistence that there’s no spark there wasn’t enough to dampen Chad’s spirits as he rather sheepishly agreed with Trisha Paytas later in the night that he does indeed have feelings for Amelia.
Read more: TOWIE star confirms secret nose job
It was a surprise for Trisha who rather bluntly told him: “That’s not who you are supposed to go for in this house but I like it.”
But can he win Amelia over? Or will Sam whisk her off to SW3…
Celebrity Big Brother airs nightly at 9pm on Channel 5