GMB presenters Kate Garraway and Richard Madeley apologised to viewers today (July 23), as John Simpson accidentally swore on air.
The 76-year-old broadcaster appeared on the ITV programme to discuss his new novel, Our Friends in Beijing.
But during the chat, John accidentally let slip a rather explicit word.
What happened on GMB today?
Speaking about a mock execution in his book, John said: “It wasn’t me in China, of course, but it was me in Beirut.
“I was made to kneel down and the guy stuck a gun in the back of my neck and pulled the trigger and, you know, I thought my last moment had come and then everybody laughed.
“And I got up and brushed off my knees and I thought I’ve got to reassert myself here, so I said to the guy who’d fired the gun, ‘Do you know what, you’re a real [bleep].”
John immediately covered his mouth as he noticed he let the word slip.
Kate said: “You’re in trouble now for saying that on breakfast television.
“We won’t give you a mock execution, you’re ok, you’re ok, I think people will understand. But we apologise.”
Meanwhile, Richard added: “I think people will fully understand you’re talking about something a few years on.
“Obviously we apologise for anyone who’s offended.”
How did viewers react to John’s slip-up?
The moment didn’t go unnoticed with viewers at home.
Taking to Twitter, one said: “@kategarraway face on @GMB when John Simpson said he called someone a [bleep] for subjecting him to a mock execution was priceless.”
A second added: “I laughed so much John. Not watched GMB for ages, but you saying [bleep] was the highlight of my day.”
'I can't believe this is how it ends.'
Legendary broadcaster John Simpson was victim to a mock execution in Beirut and he describes what he thought were his last moments. pic.twitter.com/G71eWehCJu
— Good Morning Britain (@GMB) July 23, 2021
Another wrote: “Classic John Simpson.”
A fourth shared: “Nearly spat my coffee out when John Simpson called someone a [bleep] on GMB. It certainly woke me up.”
A fifth joked: “Drowsing whilst trying to get myself out of bed – then suddenly awake hearing the word [bleep] on @GMB. John Simpson, that was TV gold.
John Simpson, that was TV gold
“Makes a change for hearing Alan Partridge-esque Richard M’s cringyness.”
Meanwhile, others claimed John directed the comment at Richard.
One said: “Was he talking to Richard Madeley?”
Another joked: “Presumably John Simpson describing someone as a [bleep] was referring the Richard Madeley?”
A third commented: “He knows one when he sees one eh Richard Madeley.”
A fourth viewer added: “Please, please could John Simpson replace Richard Madeley on #GMB after waking up the nation when he said [bleep].”
Another shared: “Heard that John Simpson called someone a ‘real [bleep]’ on GMB and immediately thought of Richard Madeley.”
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