Home Bargains shoppers were left stunned after spotting this product from the chain's Halloween range.
The discount store recently launched its spooky collection of products, but one item in particular has caught people's attention for all the wrong reasons.
With Halloween make-up becoming more creative every year, the store is selling a very lifelike latex scar.
A picture of the product was shared on on the local Facebook group Spotted Newton Abbot, reports Devon Live.
And it wasn't long before the interesting comments popped up underneath the image.
"Must admit my first thoughts were not Halloween related," one commented.
"Oh my word!" exclaimed a shocked second.
"Glad you said it was Home Bargains, I thought it was Ann Summers," a third shared.
"I’m not the only one. I thought I was being a pervert," remarked a fourth, while someone else joked, "Stop fannying around."
Home Bargains was contacted by Devon Live, but they said they are unable to comment.
— Poundland (@Poundland) October 10, 2019
The bargain high street chain offered the cloaks free in stores as part of their range.
Glad you said it was Home Bargains, I thought it was Ann Summers.
Poundland trading director Tim Bettley said of the gimmick: "We intended to trial this item last year, but couldn’t find it in the distribution centre.
"But now we’ve found it, we think our customers will see the value, if not the cloak."
"I can't work out if this is hilarious or ridiculous," one shopper responded.
"Does your Newtownards store stock these, I just checked but couldn't see them," a second joked.
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