Shoppers outraged as stores start selling Easter eggs on Boxing Day

The Co-op has defended its decision

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We’re barely over Christmas, but shoppers have been left dismayed to discover supermarkets selling Easter eggs already.

With the Easter holidays still four months away, some UK stores have decided now’s the time to stock the chocolate eggs on their shelves.

Appalled shoppers, who discovered them on sale as early as Boxing Day, have taken to social media to share photos of the treats on full display and vent their anger.

One even branded the decision a “hate crime” while another said the retailers should be “ashamed of themselves”.

The Co-op, one of the chains spotted selling the eggs, has been busy defending itself via its official Twitter account by replying directly to miffed customers.

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One shopper tweeted: “Barely processed the Christmas food and there are already Easter eggs on the flippin shelves at Co-op.”

The supermarket said in its reply: “Hi Mr Grumpy, from experience we know some customers like to buy them early and we think it’s okay to give those people a choice. We’ll have them in stock closer to the time too.”

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Another customer said they saw one store putting out Easter eggs on Christmas Eve and that the shop-worker just shook his head as he did it.

While most people shared customers’ fury, some welcomed the early Easter sale.

One wrote: “Guys, don’t panic. Christmas may be over but Creme Eggs and Mini Eggs are already on sale. PRAISE BE!”

They received a reply that said: “It’s a Christmas miracle!”

But the mood of the vast majority was summed up by an angry shopper who posted: “Co-op are already selling Easter eggs. At this point I think we are being trolled. THIS IS A HATE CRIME.”

Is it too early to be selling Easter eggs? Leave us a comment on our Facebook page @EntertainmentDailyFix and let us know what you think!