Cheryl is staying mum on all the pregnancy rumours circulating - and if there's one thing to make people more intrigued about your private affairs, it's remaining resolutely silent.
But is the singer's appearance doing all the talking for her?
I'm great, really well, all good.
The former X Factor judge was a guest on The One Show this evening, and there's no denying that both her face and figure were looking a little fuller.
At points, it appeared as though the Geordie starlet - dating One Direction star Liam Payne - had her hand rested on a small tummy bump.
The 33-year-old looked gorgeous, as ever, dressed in a dark-coloured jumpsuit with giant, distracting buttons.
She was on the show as a Childline ambassador, alongside Esther Rantzen and Chris Hoy, to promote the charity's new advert and mobile phone app.
Cheryl opened up about her difficult times as a youngster, explaining: "I was actually quite a depressed teenager... just the pressure of going home and your parents wanting you to do well in your exams.
"Your hormones play a huge part in your teenage years of how you feel. I wouldn't go back to my teenage years for love nor money."
Host Matt Baker asked what she would have told herself back then if she could, to which she responded: "Not to worry so much and talk more about how I'm feeling."
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She also talked about the foundation she has set up in her home city of Newcastle. "I've got a centre that's hopefully going to help 4,000 per year."
The big-hearted star also appears in a powerful promo video, which showcases some of the issues the charity is helping to tackle with young callers.
Asked how she was, the singer said chirpily: "I'm great, really well, all good..."