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Thursday 17th January 2019

New Captain Birds Eye is as dishy as a fishy

The Captain is back and he seems to have turned into George Clooney

Ahoy sailor! There's a new captain in town. 56-year-old Italian actor Riccardo Acerbi, who you probably don't recognise from Italian TV movie Il Diavole E L'acqua Santa, is now fronting Birds Eye's new£8m advertising campaign.

And with his George Clooney salt-and-pepper beard and good looks, he seems to be leaving the ladies needing more than a frozen multipack of fish fingers to cool them down under the collar.

Acerbi won the part after what Birds Eye said was “a rigorous audition process” and he impressed with his “genuine approach to portraying The Captain and his love of the sea”. He replaces the original captain, John Hewer, who sailed the frozen seas from 1967 to 1998.

A new younger 31-year-old captain, Thomas Pescod, took on the role in 1998 but was dropped after the new image flopped. The Cap'n was then brought back in his fatter, jollier, form by 68-year-old retired fishery worker Mitch Commins in 2016, before being replaced by the new, dashier, Italian Captain this week.

Many Twitter users are applauding TV's latest fishy eye-candy.

What do you fancy for your dinner? (Credit: Twitter)

"Well helloooooooo new Captain Birds Eye *pretends to drown*", tweets @guypewsey.

Captain Birds Eye: he's a silver fox. (Credit: Twitter)

"This new devilishly handsome silver fox Captain Birds Eye could batter me or roll me in breadcrumbs any day of the week and twice on a Sunday," tweets @LouiseFreda.

Read more: Nigella Lawson too saucy for Saturday Kitchen

Well helloooooooo new Captain Birds Eye *pretends to drown*".

Some Twitter users are wondering if perhaps Riccardo Acerbi is perhaps another actor in disguise.

Fred from First Dates, Adam Buxton, Bryan Cranston. Who's your favourite Captain-a-like? (Credit: Twitter)

"The new Captain Birds Eye was created by putting @fredsirieix1 off First Dates without anyone realising @adambuxton was already in it," tweets @MattOakleyMojo.

Is Fred Sirieix from First Dates moonlighting as the new Captain? (Credit: Fred Sirieix/Twitter)

Read more: Diners disgusted at how much telly chef is charging for ketchup

Or is Adam Buxton secretly the man behind the Birds Eye beard? (Credit: Adam Buxton/Twitter)

And some people are a little upset that, post-Brexit, the role went to an Italian.

Should an Italian fisherman be allowed to catch our post-Brexit fish fingers? (Credit: Twitter)

"WTF, we don't want bloody Italians in OUR fishing grounds catching OUR fish. I thought we voted for Brexit!" tweets @scuzz_le_butt.

Watch the new Birds Eye advert here to make up your own mind on who's the dish of the day - the fish fingers or the man who's fishing them for our tea.