Love Island winner Kem Cetinay has demonstrated that he’s one devoted boyfriend by happily wearing his girlfriend Amber Davies’ new lingerie line in support of her latest project.
Showing he’ll always go above and beyond for his missus, cheeky chappie Kem slipped a racy plunging pink body suit from Amber’s collection on over his T-shirt while attending a photocall at Bluewater shopping centre in Kent.
The lacy lingerie is part of Amber’s edit with Boux Avenue as part of a deal rumoured to be worth six figures.
Posting a photo to Instagram, Kem said: “Could not be a prouder boyfriend to this girl and what she has accomplished already, she is so amazing.
“Had to get involved as well didn’t I?”
Amber, meanwhile, shared her own photo from the event, this time showing Kem with a pink thong wrapped around his neck.
“Incredible afternoon meeting you all,” she wrote. “And thank you to this one for always supporting me! Bloody love you Kem!”
Amber and Kem’s careers have gone from strength to strength since winning Love Island last month and scooping the £50,000 prize.
While dancer Amber is working with Boux Avenue and has scored a big money deal with fashion brand Motel Rocks, hairdresser Kem has been signed up as the face of Boohoo Man, is working on a reality show with fellow islander Chris Hughes, and hoping to record his villa rap A Little Bit Leave It.
There have also been rumours of a studio collaboration between Kem, Chris and Stormzy, after the grime star was revealed to be a Love Island fan.
Amber and Kem’s love life has also never been better, with Amber telling The Sun On Sunday they are more loved up than ever before.
“We’re still caught up in the honeymoon stage of our relationship,” she said.
“It is a bubble, but it’s amazing. It’s working so much better in the outside world than I expected.
“We try to see each other every night, and our sex life is the same as it was in the villa. In fact I think we’re much more experimental now without the cameras watching us all the time.”
Amber said the pair are now discussing moving in together – but if their Love Island pal Montana Brown has her way, things will get much more serious than that soon enough!
Montana, who split from island beau Alex Beattie when they left the villa, recently joked that she’s desperate for Kem to propose to Amber.
She told Star mag: “I keep pushing Kem to do it, but he’s like, ‘Oh stop it!’ But yeah, they will be them first for sure.”