It was recently announced that Victoria Beckham would be registering her daughter Harper’s name as a trademark and she’s only five-years-old.
Speaking about the news on her show today, Lorraine didn’t seem a fan of the mother-of-four’s decision.
The confused 57-year-old said: “It’s like she’s a product, like Harper is a product, like soap powder or something.
“It’s really odd.”
The star added: “And are we really gonna rush out and buy things just because a child tells us to or endorses something?
“I’m baffled. Baffled I am.”
The news broke that Harper Beckham’s name would be used as a brand for products such as toys, clothes and make-up.
And Harper isn’t the only child of the A-list family who has their name trademarked.
Brooklyn, 18, Romeo, 14 and Cruz, 12, are also part of the Brand Beckham.
A source told The Sun: “Brand Beckham is back in full swing.
“In the future don’t be surprised if you see Brooklyn-branded cameras on display.”
In other news Lorraine poked fun at TOWIE star Sam Faiers’ boyfriend Paul Knightly.
The Mummy Diaries star Sam was on the show to talk about her partner and her adorable tot Paul Jr.
A video of Paul and their son in the bath appeared on the screen.
As the video played Essex beauty Sam said: “He’s lost all the chub now!”
Quick as a flash, Lorraine said: “Who are you talking about?”
Looking slightly baffled but laughing at the presenter’s comment, Sam exclaimed: “Baby Paul!”