If you visit Katie Price's Instagram page today, you'll see a video of someone with blonde hair pouting at the camera.
However, the girl in the clip isn't the former model, it's her daughter Princess.
The 12-year-old – one of Katie's two children with singer Peter Andre – can be seen promoting her mum's new novel, Winner Takes All.
And Katie's followers can't believe how much Princess looks like her.
As the video rolls, Princess is seen holding up a copy of Winner Takes All.
Katie's 12th novel centres around a high-flying female TV producer who's tasked with filming a new reality series, Mr Right, in the hills of Ibiza.
After a few seconds of the clip, the mum-of-five's voice can be heard saying: "Princess, what are you doing?"
Gorgeous, what a mini you when she does her kiss and wink, beautiful girlie.
Smiling, the 12-year-old explains: "I'm holding your new book."
Katie then adds: "Oh, thanks! You're good at plugging!"
At this point, Princess responds to the compliment by blowing a kiss at the camera – and Katie's fans couldn't help but noticing how much she resembles her mum.
One commented: "She's just the double of you xx."
Another said: "Omg gorgeous what a mini u when she does her kiss and wink beautiful girlie."
And a third observed: "She's ace!! Mini KP."
Earlier this week, Katie claimed that she might still be together with Peter if it weren't for other people.
The former model got divorced from Peter in 2009, but she told The Sun on Sunday's Fabulous magazine: "With Pete, I probably wouldn't have done so much stuff in the media, because I reckon we still would be together if certain people hadn't been involved, 100%.
"But you learn, and maybe it wouldn't have made me the person I am today.
"I'm a hopeless romantic and at least that's a good side to me. I'm very loving.”
Got something to say about this story? Leave us a comment on our Facebook page @EntertainmentDailyFix!