'Tis the season to be Holly!
The blonde beauty has given fans a real festive treat...
Miss Willoughby has embraced her cheeky nickname and donned a knitted sweater with Christmas puddings to cover her breasts.
Emblazoned across it, is the word 'Willaboobies' that Keith Lemon has very kindly re-named her.
We can't seem to say her surname without thinking of her jugs...
Read more: Danny Dyer turns kids’ TV presenter
She captioned the snap: "Christmas jumper... 😉"
We want it!
Holly recently found herself among another boob-related situation on This Morning.
Her co-star and bezzie Phllip Schofield were presenting a fashion segment with Trinny Woodall.
Phil ended up getting a bit too involved in the style chat and told one of the model's that the top she was wearing made her nipples look huge!
Holly and Trinny really didn't know what to say...
Talking through the outfit, Trinny said: "Wearing a sequinned skirt is a big move so wear it with a powerful silver top, just go full-on."
Schofe then interrupted her and said: "Sorry, I'm going to be a bloke here and should I say it? But I'm gonna say it anyway. I think there's a problem here with the seams on the sides of that top.
"It looks like gigantic nipples."
Holly then giggled as Trinny said: "Did you just say 'gigantic nipples' on AIR?"
"Not even that but they look lopsided and I know it's not you," he added as he pointed at the model.
Phil, go and have a lie down...