I’m A Celebrity star Fleur East will host a new breakfast show on Hits Radio, it has been announced.
The former X Factor star will take over the slot from Gemma Atkinson, who will move to the drivetime show after she gives birth to her first child with Strictly Come Dancing star Gorka Marquez.
Fleur, who recently married her fashion designer partner Marcel Badiane-Robin, will broadcast live from Manchester on weekday mornings alongside co-hosts Greg Burns and James Barr.
Read more: Gemma Atkinson shares beautiful pictures from her baby shower
She said: “We’re buzzing with excitement to launch this new show and be a morning companion for so many people around the UK.
“There will be early starts, but breakfast radio has the power to brighten up any morning, and we’re all about bringing that fun and positive energy.”
Sarah Jane Crawford was recently appointed to present afternoons on the station, in addition to hosting The UK Chart Show every Sunday, while Jordan Lee has been signed up as evening host.
The new breakfast show will launch on July 12.
Last month, Gemma announced she was leaving the radio breakfast show to head on maternity leave.
The former Emmerdale star said she will be swapping her morning show on Hits Radio for the drivetime slot instead.
The change-up as made because Gemma, 34, will be too exhausted to do the breakfast show once her little one arrives.
Gemma told her fans on Instagram: “It’s almost time for me to finish work for my maternity leave and take on my new role as being a mum! I’ll be hanging up my headphones on Friday 7th June, but not for too long as I’ll be returning to @hitsradiouk on a brand new drivetime show with the wonderful @wesbutters.
“I figured being woken up by a baby throughout the night will leave me in no fit state to wake you guys up at breakfast. So instead, I’ll be getting you all home from work weekdays with Wes, 4pm – 7pm. Very much looking forward to our new show with lots of fun stuff to chat to you all about!”
Read more: Emotional Gemma Atkinson jokes her unborn child is already spoilt on baby shower day
“In the meantime, it’s mum time. (Wish me luck on nappy duty and sleepless nights),” she continued.
At the end of May, Gemma revealed she was due in just under two months.
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