Gemma Collins has left her fans "disappointed" after promoting a weight loss product on Instagram.
The Dancing On Ice star shared a video to the social media site on Tuesday showing herself showing off her incredible weight loss in a black and white patterned outfit.
Gemma, who has lost a whopping three stone, promoted Boom Bod weight loss drinks as she flaunted her curves and slapped her bottom.
I'm going to be shaking those curves on the beach.View this post on Instagram
#ad Real talk with GC ✌🏼@boombod is amazing! The results I saw with it last time had me feeling so confident and I can’t wait to see what the next 7 days has in store for me! It’s quick, it’s easy and ACTUALLY works! They’ve got a BOGO free sale in RN - grab some to get bikini ready quick! 🙌🏼
In the video, she said: "So guys you're wondering how is the GC rocking those curves," as she wiggled her hips.
"I have been doing the Boom Bod seven day achiever. I'm off to Mykonos in a couple of weeks and I want to make sure my body is looking Mykonos [ready]."
She added: "I'm going to be shaking those curves on the beach. I'm going to have a butt like Beyoncé and this is helping me get there.
"So girls, try the new Boom Bod weight loss seven day achiever."
She captioned the post: "Real talk with GC @boombod is amazing! The results I saw with it last time had me feeling so confident and I can’t wait to see what the next 7 days has in store for me!
View this post on Instagram
THANK YOU 1.4 MILLION FOLLOWERS✌🏻 you won’t be disappointed I have some very exciting announcements to make some big secrets that I have been working on DIVA is BACK @itvbe also this summer ✌🏻to anyone who ever doubted me KISS MY ASS ✌🏻 people pay to have a butt like mine 😝
"It’s quick, it’s easy and ACTUALLY works! They’ve got a BOGO free sale in RN - grab some to get bikini ready quick!"
However, fans were quick to express their concern over the product, with many criticising Gemma for promoting it.
One person said: "Oh Gemma I'm disappointed in you promoting such rubbish!!!"
Another wrote: "Can’t believe you are advertising this they are so bad for you. It’s glorified laxatives," while another said: "Really disappointed that you’re promoting this Gemma.
"Shame on you for having a clothing line for larger sizes, telling people to love their curves and then doing this."
A fourth added: "Really disappointed to see you advertising something faddy like this."
But others supported Gemma and revealed they were going to try the drinks.
One person commented: "Omg yes Gemma going to buy this now, you're rocking that figure girl look at you."
Another wrote: "You look absolutely amazing, keep it up girl. I'm gonna start these after I've had my baby boy."
A third added: "You go girl!"
View this post on Instagram
Ent Daily has contacted reps for Gemma for comment on this story.
Last month, it was revealed that Gemma has been using SkinnyJab injections.
The company said Gemma's "weight loss secret" has "officially been revealed", crediting the jabs as "the force" behind her "amazing" weight loss.
Taking to social media, Gemma confirmed she's been using the injections, writing on her Instagram Stories: "Yes it's true @skinnyjab the Essex clinic is next to @gemc_boutique can't wait to see you."
However, the injections have been slammed by fitness experts.
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