Posting her #HWstyle shot to Instagram ahead of the show, Holly revealed her look for Shrove Tuesday.
She was wearing a pair of black slimline trousers by J Crew teamed with an ecru blouse from high street retailer Zara and pointy black court shoes.
The flowing silk blouse costs £59.99 and is available online in sizes extra small through to extra extra large.
The blurb states the top is a "collared blouse with long sleeves, an asymmetric hem and a button-up front".
And, if reaction from the viewers is anything to go by, it won't be in stock for long!
"Morning Holly, you look fantastic," said one fan.
Another added: "Classy as always."
"Very sophisticated darling," said another, adding three love heart eye emojis.
Love this look – simple and classic.
"You look insane," another fan commented.
"Loving the outfit Holly," another said.
"Love this look – simple and classic," said another fan.
View this post on Instagram
Others commented on Holly's slender figure and asked how she keeps in shape, while some said the star suited trousers.
"Very smart, I love you in trousers, they suit you very well Holly," they said.
Others said she was "sensible" for wearing trousers to complete This Morning's "pancake challenge".
"Trousers for the pancake challenge, very sensible," they said.
TV viewers had previously raved about the dress that Holly wore on last weekend's Dancing On Ice.
They declared the presenter looked gorgeous in her "ice queen" dress for the show's movie week.
A little pricer than her Zara shirt, Holly's dress was covered in sequins and made by designer Narces.
Heart FM presenter Amanda Holden also proved to be a high street shopper this week as she headed to work in a bargain Zara outfit.
The emerald green top and skirt had been reduced in the sale and her entire outfit came in at under £14.
Sadly it's now sold out – you snooze, you lose, fashion fans!
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