Comedian Noel Fielding is well known for his eccentric appearance, wacky clothes and ever-changing hairstyle.
And the Great British Bake Off host, 45, hasn't disappointed us this week.
Earlier this year, Noel dramatically cut off his famous long hair for a much shorter style - perhaps a nod at the fact he'd just become a dad for the first time.
After all, what new parent has time to preen themselves in front of a mirror for very long?
The Mighty Boost star channelled his inner Elvis with a much shorter style and side burns.
Coupled with his lady blouses, Noel clearly doesn't conform to the norm when it comes to style.
And now he's unveiled another dramatic new look - he's gone blonde!
Sharing an Instagram post with his 386,000 followers, Noel has transformed himself from dark country and western to Indie Kurt Cobain.
Alongside the photo, he simply joked: "This is not a selfie."
Fans were quick to comment on the new look, with one asking: 'Do blondes have more fun?"
Another said: "From Goth to Boss."
Not everyone liked it, however, with one lamenting: "What have you done to your hair?"
Another added: "Ohh my god its another rod Stewart."
Others called for him to "go back to black", while one cheeky fan suggested he was "having a midlife crisis"!
As GBBO is filmed in advance, C4 viewers will have to wait a while to see his transformation on screen.
And then he'll probably change again!
Do you prefer Noel blonde or black? Leave us a comment on our Facebook page @EntertainmentDailyFix and let us know what you think!