This Morning had one of its hysterical moments today after Gino D'Acampo's cooking segment descended into fits of giggles.
Gino was making a pear tart using some of the show's 'Willoughbee honey', but as he showed the filo pastry he was about to use, he struggled to get the word "sheet" pronounced correctly.
Holly Willoughby and Phillip Schofield, back at the helm today after their week off for half term, tried to help him get it right, but he continued to make it sound more like a swear word.
I'm in tears listening to [Gino] trying to say sheet on This Morning.
Fans were in fits of laughter at the whole segment, which then threatened to run over time as Gino was too busy talking and not doing enough cooking.
Gino had started the item without realising it was his turn to speak - saying he was confused as to when they were on air.
Phil pointed out the red light on the camera and the person in their ear telling them they were live was a big clue!
Oh Gino, how you make us laugh!
The hosts also revealed the Willoughbee honey had won a 'highly commended' at some awards recently.
But as Gino looked at the certificate he asked if it meant they had first place.
Holly confirmed it didn't it, was just a highly commended, which was still excellent, but Gino didn't quite see it that way - seems like winning really is everything to him!
Fortunately, the cooking segment managed to finish three seconds under time and both Holly and Phil agreed it was an amazing tasting tart.